Bicentennial Snapshot No. 48: Gordon A. Howe

Today our topic is Gordon A. Howe, longtime Monroe County and Greece political leader whose career spanned 43 years.

Gordon A. Howe

When he died in 1989, Gordon A. Howe was eulogized by US Representative Frank Horton: “He was a great leader and an unusual person in that everyone respected him. He made tremendous contributions to county government and to Greece.”

Gordon Howe was born January 19, 1904, the son of Frank Howe from Hamilton County, New York, and Agnes Murray, a native of Scotland. He was one of five children. They moved to Greece in 1919, residing on Denise Road (where the Pine Grove apartments are today).

Gordon A. Howe
Charlotte High School from the Office of the Town Historian

Howe was an all-around student at Charlotte High School this was when the high school just getting ready to move across the road to its new location to house more students.

Charlotte High photo by John Cranch
Charlotte High photo by John Cranch
1922-23 City Basketball Champions from the Office of the Town Historian (Howe holding the basketball)

an outstanding athlete,

Student Council 1924 from the Witan (Charlotte High School Yearbook) from Rochester Public Library Local History and Genealogy Division (Howe center of the third row from the bottom)

member of the student council, president of his class his senior year,

Yearbook staff, 1924, from the Witan (Charlotte High School Yearbook) from Rochester Public Library Local History and Genealogy Division (Howe center row second from the right)

and on the yearbook staff.

He even drew the cover for the 1921 Witan.

Pen and ink sketch by Gordon Howe, 1921, courtesy of Marie Poinan
Senior class president 1924, from the Witan (Charlotte High School Yearbook) from Rochester Public Library Local History and Genealogy Division

He graduated in 1924 and although he wanted to go to Columbia University and major in journalism, he had to forgo college and worked several years for Rochester Gas And Electric (RG&E).

However, it didn’t take him long to find his true calling—a life dedicated to political service. He became involved with Republican politics as soon as he could vote. In 1930 at the age of 26, he was elected to the position of Justice of the Peace—he was the youngest person in the state at the time ever elected to be a JP. He was self-educated in the law.

Gordon A. Howe after his election in 1930 at the age of 26 from GHS

In 1933, due to the Depression, he lost his job as an insurance adjuster. He said: “I had to do something” so he decided to run for Greece Town Supervisor in 1934. He won at the age of 29, and continued to win, ultimately serving 13 two-year terms as Supervisor.

Greece Press, November 5, 1937
Wedding picture 1937 from GHS

In 1937 Howe married Lois Speares, a former schoolmate.

They first lived in the historic Dennis Denise home at 486 Denise Road not far from his parents.

486 Denise Road photo by Bill Sauers
Gordon with his children Gordon II, Gretchen, and David circa 1954, GHS

They had three children, Gordon II, Gretchen, and David.

In 1941, they purchased the historic Larkin-Beattie home, which was then located at 3177 Latta Road. Today it is the home of the Greece Historical Society on Long Pond Road.

Howe House in winter
Aerial view of the Howe property, 1940s, from the office of the Town Historian

The house came with 25 acres of land, perfect for hosting the annual picnic for the Greece Republican committee or the Barnard Fire Department of which Howe was a former volunteer.

Howe, along with his good friend and fellow Republican Al Skinner, who was Monroe County Sheriff from 1938 to 1973, dominated Greece politics for years.

Howe and Skinner from GHS
Kirk Road Bridge, WPA project 1937, from the Office of the Town Historian

During the Depression years, Howe secured WPA funds to improve roads, including filling in marshland to extend Edgemere Drive from Island Cottage Road to Manitou Road and Braddock Bay,

Greece Press, June 21, 1935

providing employment for 1500 Greece families on welfare. Another project was the installation of sanitary sewers in the Dewey-Stone area.

During Al Skinner and Gordon’s Political term, they also had to deal with the Second World War 1940-1945. More on World War II and its effects during Gordon’s Term.

Greece Press, March 28, 1957

While supervisor, Howe saw the town grow from a population of 12,000 to well on its way to becoming the largest Rochester suburb. The population of Greece rose 402% between 1930 and 1960.

The frist recorded population for the town of Greece was in 1825 it showed that the town had One Thousand Five Hundred Forty Seven people living in the town. In 1830 Depending on the U.S. Census or Landmarks of Monroe County Published in 1895 reports two different populations either it is 2,574 or 2,571 Depending on which data you are looking at in terms of the population.

The biggest change in population amount from 1910 to 1930 was when the city of Rochester wanted the Port of Rochester and the Lake Ave corridor this caused the town to lose population from 7,777 in 1910 and in 1920 to a population of 3,350 and a lose of 56.9% of the towns population. But in 1930 after the dust finally settled from the annexations of parts of the town of Greece it rose 261.60% to a population of 12,113, and every year after 1930 the town grew in leaps and bounds and in 2010 the town reached a population of 96,095. In 2019 the town started to see the population dip under 96,100, some of that is because of how New York State is ran, but also people move to where the work is and able to make more income and have better life for their families.

Historical population Of Greece 1825-2019(Est.)

YearPopulation
18251,547*
18302,574 or 2571*
18403,669*42.50%
18504,219*15.00%
18552,702**
18604,147*−1.7%
18614,177
18704,314*4.00%
18804,848*12.40%
18905,145*6.10%
19005,579*8.40%
19107,77739.40%
19203,350 §-56.9%
193012,113261.60%
194014,92523.20%
195025,50870.90%
196048,67090.80%
197075,13654.40%
198081,3678.30%
199090,10610.70%
200094,1414.50%
201096,0952.10&
2019(Est)95,499-0.6%
U.S. Decennial Census of Greece, New York

U.S. Census Report

* Landmarks of Monroe County – Pub 1895

** Census of New York State – Pub 1855

§ City of Rochester annexed Charlotte 1916

Hilton Record, October 21, 1965

Under Howe’s leadership, Greece set the standard for housing tracts, requiring developers to meet requirements regarding the installation of asphalt highways, concrete curbing and sidewalks, street lights, and sanitary and storm sewers.

In 1948 Howe was elected as chairman of the Monroe County Board of Supervisors a position he held until 1960 when the Board appointed him County Manager.

Gordon Howe with Glen Bedenkapp, 1949, from Rochester Public Library Local History and Genealogy Division
Civic Center proposal graphic from mcnygenealogy.com

During his twelve-year tenure, Howe was responsible for building the Civic Center Plaza,

And expanding the airport

Postcard of Rochester’s airport, from Rochester Public Library Local History and Genealogy Division
entrance to Ontario Beach Park from mcnygenealogy.com

He was a pioneer in consolidating county and city services “moving the community toward a more metropolitan government. Parks, health services, and social services were taken over by the county when he was manager.”

Others have praised him for his “far-sighted” initiative of the Pure Waters Project beginning the process of cleaning up Lake Ontario and the Genesee River by halting the discharge of sewage into them. One editorial said: “Today at a time when other metro areas face disastrous water-contamination problems, the Monroe County Pure Waters System, in the opinion of many, is the finest in the country.”

Monroe County Water Authority’s Shoremont Treatment Plant and Imperial North Apartment on Dewey Ave with Round Pond in the background from the Office of the Town Historian
Oil Painting of Gordon Howe with MCC behind him.

For Gordon Howe, personally, was proudest of establishing Monroe Community College, as seen in this oil painting it was once in the dining room at the Society but has since been transferred and put in archive storage for safekeeping and better preservation of the picture.

Portrait of Howe in County Office Building, from the Office of the Town Historian

Howe served as County Manager until 1972. Former long-time Monroe County Sherriff Andy Meloni said about Howe: “He was a quiet man…a good man…a very kind man who could settle disagreements and never provoke animosities.”

After his death in 1989, the Monroe County Office building was named for him.

And the Portrait seen on the left is located in the Gordon A Howe Monroe County office building on the first floor.

And in 1988 the House where he raised Gordon II, Gretchen, and David grew up was moved to the location it is today as it became the home to the Greece Historical Society and Museum.

Gordon A. Howe Monroe County Office Building from mcnygenealogy.com

Thank you for joining us today, next week we’ll tour the Dewey Stone neighborhood.

mail

Bicentennial Snapshot # 41: Northgate Plaza

Today we are talking about Northgate Plaza.

Two-page ad announcing the opening of Northgate Plaza, Greece Press October 29, 1953

On October 29, 1953, “the first major suburban shopping center in Monroe County and one of the largest open-air malls in the eastern United States” opened at 3800 Dewey Avenue. On the site of the Dobson Farm.

Northgate, as the plaza was called because it was “the northern gate of the city” of Rochester, was the brainchild of developer Emil Muller. A Swiss émigré, Muller was a self-made, multi-millionaire known for his “expertise in building shopping plazas.”

Emil Muller developer of Northgate, from his obituary, Democrat & Chronicle, November 28, 1989
Dobson farm on 1902 Map

Muller built Northgate on land he purchased from the Dobson family. On this 1902 map, you can see the Dobsons farmed on both sides of Dewey Avenue. Dewey Avenue at that time was called Barnard’s Crossing and Denise Road was Clinton Avenue.

Muller chose Dewey Avenue for its demographics—it was densely populated and Greece was growing by leaps and bounds. On this Aerial view of the Northgate Plaza, you can see the following Greece Schools from closest being English Village School, then Britton Road School, and Lakeshore School, in the top left is Rochester Gas and Electric Rusell Station Power Plant, and in the top right of the aerial view is the pier and the Genesee River.

Aerial view of Northgate area to the Lake, circa 1960s, from GHS
Original L-shaped layout of Northgate, from GHS

The plaza had 24 stores grouped in an L shape. The more familiar horse-shoe layout would follow in 1956 when it expanded to 30 stores.

Another first for the plaza and Greece, when McCurdy’s opened a store here it was the first time a large downtown department store extended “on-the-spot service to a local suburban area.”

McCurdy’s at Northgate, 1957 from GHS
North end of the plaza, 1957, from GHS

Among the other original stores were Sherwin-Williams Paint Store, Fanny Farmer’s Candy, Scrantom Book & Stationary, Security Trust Bank, Woolworth’s, and not just one but two supermarkets, Star Markets, and Wegmans. To keep customers safe while walking to the stores and to protect them from inclement weather Muller erected an eight-foot-wide marquee that covered the sidewalks. Parking was free. There were 3,000 parking spaces but sometimes that wasn’t enough.

A favorite of children was Gray’s Hobbies which later became Wynken Blynken and Nod.

Wynken Blynken and Nod, 1960, photo by Tom DiBello
Publicity still for Cisco Kid (Duncan Renaldo)
Cisco Kid Ad
Cisco Kid Ad

The three-day grand opening event featured appearances by currently popular tv characters the Cisco Kid and Poncho.

The Cisco Kid is a 1950–1956 half-hour American Western television series starring Duncan Renaldo in the title role, the Cisco Kid, and Leo Carrillo as the jovial sidekick, Pancho. The series was syndicated to individual stations and was popular with children.[1] Cisco and Pancho were technically desperados wanted for unspecified crimes,[2] but were viewed by the poor as Robin Hood figures who assisted the downtrodden when law enforcement officers proved corrupt or unwilling to help.[3] It was also the first television series to be filmed in color,[4] although few viewers saw it in color until the 1960s. The show would run for 6 seasons with 26 episodes per season for a total of 156 episodes you can find episodes of The Cisco Kid on a variety of streaming services. Here is a link to a Google Search that will let you find and watch whichever episode you would like to watch https://g.co/kgs/RQEhd1. In Rochester, Cisco Kid aired on WHEC-TV/WVET-TV channel 10 at 6:30 PM.

Fun Fact Duncan Renaldo and Leo Carrillo did do most not all of the horse riding themselves they were very talented horse riders.

One of the streaming services you can watch the Cisco Kid is Freevee on Amazon Prime

The Cisco Kid. (2022, December 7). In Wikipedia. https://en.wikipedia.org/wiki/The_Cisco_Kid_(TV_series)

Publicity still for Poncho (Leo Carrillo)
Ad for Miles Shoe Store, Greece Press, October 29, 1953

There were added incentives to draw customers, such as a free handbag from Miles Shoes, but they probably weren’t necessary. 60 to 70 thousand people attended over the three days.

Needless to say, Christmas brought scores of people out to shop in Northgate Plaza.

Northgate Christmas ad Greece Press, December 8, 1955.
Nearly full parking lot at Christmas, 1957

By 1957, there were 30 stores in the plaza including J. C. Penney’s which opened in 1954, and W. T. Grants in 1956. The parking lot was nearly full during the Christmas season. It was quite a distance to walk to your car from McCurdy’s to the front entrance.

W. T. Grants Logo c. 1951-1965
J.C. Penney’s logo 1951–1962
Northgate sign, 1960
Greece woman drives home in wrong car, Times-Union, May 3, 1958

Finding one’s car could be problematic. Such was the case for the mother of our Society’s President, Bill Sauers. And it wasn’t even Christmas.

On May 2, 1958, Mrs. William Sauers drove to Northgate Plaza in the new Chevy Impala that they had owned for only a few days. After finishing her shopping, she returned to her car but had trouble getting the key into the ignition. She complained to her husband that she shouldn’t have had that much trouble with a brand-new car. Well, the police showed up at her house at 11 pm to tell her that she had driven away in someone else’s car, a Chevy Bel Air. The police who had been called by the owner of the Bel Air were able to determine who had taken her car when the only car left in the Northgate parking lot had tags registered to the Sauers and they righted the unintentional car switch.

’58 Bel Air
’58 Impala
Northgate sign 1980s from the Office of the Town Historian

Northgate had a difficult time competing with the new indoor malls that were constructed, particularly Greece Towne Mall and Longridge Mall in the 1970s—and by the time the two malls were combined in 1997 Northgate was in terrible shape. We discuss the Mall at Greece Ridge in BICENTENNIAL SNAPSHOT # 12 – THE RIDGE PART 2

The south end of Northgate Plaza, June 2010
North end of Northgate Plaza, June 2010

There were still businesses on the south and the north ends of the plaza.

Middle of Northgate plaza, June 2010, photo by Travis Beaver

But the middle section that once housed McCurdy’s was crumbling and had to be cordoned off.

Panoramic view of Northgate, 2009, photo by Bill Sauers

Now there were more seagulls in the parking lot than cars.

Tearing down where Big Lots was in Northgate Plaza

Walmart purchased the plaza property in 2007 and after several years of legal wrangling, got the go-ahead to build a Walmart Supercenter and reconstruct the plaza. Some of the issues for the area where the amount of shoplifting that occurred at Wal-Marts, traffic issues that could cause backup on Dewey Ave, English Road, and Denise road, and no Auto Center at this Wal-Mart Location.

The new Northgate sign, 2017, from the Office of the Town Historian

The new Northgate opened on August 12, 2012. and just to the left about no more than 15 feet, you will come across this Historical Marker that was unveiled at the ceremony marking the grand opening a historical marker was erected acknowledging the Haudenosaunee who used to camp on the site, the pioneer Dobson family, and the “first major suburban plaza in Monroe County.”

Historical Marker at Northgate, 2012, photo by Bill Sauers
Northgate Plaza Shopping Center By Marie V Poinan

If you would like to read more about the history behind Northgate Plaza, the Society’s publication, Northgate Plaza Shopping Center, compiled by Marie Poinan, is available in the Museum’s gift shop.

mail